Why is phytotherapy flourishing nowadays?

Herbal remedies are so extraordinarily popular world–wide that they cannot be dismissed as no more than a fad. Our era is deeply marked by a quest for a healthier life, a return to nature, to essential values.

But phytotherapy's success is above all explained by the level of technical and scientific control now achieved in this field. Developments in agriculture, chemistry and pharmacology have made it possible to develop safer, more suitable and more effective therapeutic and galenic forms.

Moreover, with its gentle, in–depth action, phytotherapy emerges as the ideal solution to the "contemporary ills" which afflict our society, such as stress, sleeplessness or weight gain.